Effortless is the color of May 2025.
Effortless combines the purity of pastels and the freshness of May, creating the effect of "Effortless chic" - relaxed elegance, the main trend of 2025.
The light and bleached shade is reminiscent of the dawn sky, spring breeze and the first tender sprouts of greenery. Effortless emphasizes natural elegance in manicure, in fashion it is embodied in translucent fabrics, light textures that play in the light, and in accessories it creates the effect of a light glow.
This color reflects the May vibe: it refreshes, inspires and gives the look effortless sophistication. Effortless - when the style breathes spring.