Kalyna is the color of August 2025.
A modern symbol of the nation, a reinterpretation of tradition through style. In August, when the heart of the country beats especially loudly, Kalyna becomes a visual code of Ukrainian dignity, strength and beauty. The color is inspired by national berries, personifying strength, femininity and indomitability, and the sparkle in the color is like a spark of the Ukrainian soul. In 2025 fashion, red is an absolute favorite from Dior to Jacquemus. Global brands are talking about "statement red" - a trend that is transforming from "classic red" to more complex shades: berry, viburnum. Kalyna is the August 2025 heritage manicure. One color. One country. Kalyna.